After having a very indulgent weekend, immersing myself in luxuries, recovering from being a bit ill, feeling sorry for myself a little and struggling today to get my head ‘unfuzzed’ and ready for action, I am brought to a hard crashing thud of a reality check having come across this on @AmantaniUK twitter page. They found this animation advert and as soon as I pressed play it just struck a chord and reminded me to get things into perspective and to not only think of others less fortunate but to actually think ’ we can make a change’.

This is possibly the most powerful animation advert I have ever seen… puts things in perspective and highlights issues that 50 Million 12 year old girls live in poverty but there is hope!

What they say …

“This ad uses animation brilliantly to make clear the benefits of investing in a single worthy cause. It sheds light — and hope — on one of the most overlooked, yet promising, assets on this planet: 12-year-old girls.”